Seasalt Cornwall Merchandising

Delivering merchandising solutions and training to 2013 Draper’s Womenswear Brand of the Year.

In 2014 we undertook a project with Seasalt to improve their merchandising processes. Our work included:

• The design and implementation of a range of merchandising tools including WSSI’s, Category plans, Line Monitors and Markdown/Promotional costings.
• Optimising the use of existing systems to implement centralised weekly trading reports on stock and sales.
• Established a Merchandise Planning function to ensure benefits of the project could be fully realised by the wider business as well as consistently maintained within the merchandising team.
• Delivered training on Merchandising Principles and the practical application of Merchandising from entry level introduction to 1:1 merchandiser mentoring.